Sleeping With Celebrities
Posted by Roger Cunningham on Fri, Feb 19, 2010 @ 08:17 AM
We hear or see an advertisement for a particular sleep product being endorsed by some celebrity or noted organization and we are influenced to try that product for ourselves the next time we are in the market for a new mattress. What's that all about? Why are we so easily influenced by others that claim to "be in the know?"
It seems to me, unless we were actually sleeping with them, that we would want to chose our own mattress. What if we chose a mattress that we thought was "just right" for us and called our favorite celeb or organization and recommended it to them. Do you think they would rush right out and purchase one for themselves? Would they trust us to pick there mattress for them?
Each year mattress companies pay orgainzations like Good Housekeeping, and celebs like Paul Harvey or some super athelete hundreds of thousands of dollars to indorse their particular sleep system and to influence your next purchase. The truth is, many of these organizations and celebs don't even sleep on the products they endorse. My question, then why do we?
The Bed Store's stand has always been to take each individual through their very own personal "sleep equation evaluation" and find out what mattress products were designed to handle those needs and desires. We vigoriously shop the mattress markets constantly throughout the year updating our line up to make sure that we offer the very best products within our customers preferred price ranges. We train our sales staff in the proper techniques to discover who our shoppers are and what best meets there own personal needs for years to come. Once we get it right, we offer a full one year customer satisfaction guarantee. The result, The Bed Store has over 70,000 satisfied customers and is East Tennessee's number one mattress dealer for over 18 years.
Don't let someone else pick your new just right mattress for you. Let The Bed Store make you your own celebrity and start sleeping better tonight. You'll wake up feeling totally relaxed, refreshed, and ready for the new day.